
ABOUT
Hi there, I’m Jo Phillips
With a unique perspective shaped by my neurodivergent thinking, I create designs that are thoughtful, authentic, and original. Based in the UK, I combine my extensive education and industry experience to bring fresh creativity to every project.
Scroll below to discover more about my work and how we can collaborate.
Experience
With a proven track record running a successful greeting card business, including having products sold in leading UK retailers such as John Lewis, I have a good understanding of the retail landscape and what truly resonates with consumers. My experience equips me to create designs that not only look beautiful but are also commercially successful.
In the fabric silk screen printing industry, I gained hands-on knowledge of the intricacies of surface design on apparel including technical specifications of CMYK and Pantone colours. I understand the challenges of printing on various types of fabrics.
My blend of creativity, market insight, and technical expertise allows me to deliver unique, market-ready designs that reflect your vision while connecting with your target audience. I prioritise clear communication, reliability, and delivering on time, ensuring a smooth and stress-free process for my clients.
If you’re looking for surface designs that elevate your products and speak to your audience, let’s collaborate. Book a call today to discuss your project and discover how I can help bring your vision to life.

Qualifications
NVQ - Art and Design
Ammersham College of Art & Design
HND - Graphic Design
Ammersham College of Art & Design
Degree - Graphic Design Specialising in Illustration
Norwich University of the Arts
Masters - Illustration
University of the Arts London




My Designs
Starting with the simplicity of a pencil, a blank sketchbook, and the versatility of mixed media, my creative process flows naturally, guided by thoughtful exploration and the inspiration I draw from the world around me. Each project begins with in-depth research into your brand, ensuring that every design I create is not only unique but also perfectly aligned with your identity and goals.
I produce detailed sketches, moodboards, and mock-ups to visualise concepts and ensure alignment with your vision at every stage. My inspiration comes from emerging trends in fashion, interiors, and design, as well as the rich collection of images and impressions I’ve gathered over time—from the tranquillity of nature to the dynamic energy of urban environments. Staying immersed in seasonal palettes, global influences, and innovative concepts, I also focus on upcoming trends that drive consumer preferences.
Using tools from Adobe Creative Cloud — Photoshop, Illustrator, Capture, InDesign, Lightroom and Fresco — I transform these initial ideas into polished, professional designs. This process combines the organic creativity of hand-drawn work with the precision and adaptability of digital techniques, allowing me to craft designs that resonate with your audience and set your brand apart in a competitive market.

A Unique Way of Thinking
As an Autistic, ADHD, and Dyslexic designer, I bring a distinctive approach to surface pattern design. My neurodivergences allows me to see patterns, concepts, and solutions in ways others may not, resulting in designs that are both innovative and appealing.
I am also a proud co-author of Beyond the Ordinary, a book that explores creativity and neurodiversity through the lens of personal experiences. Contributing to this project has been an opportunity to share my journey as a designer and advocate for embracing diverse perspectives in the creative world.